Wei & Wilder - Branding

Wie & Wilder is a seasonal grazing brand built around thoughtful food, beautiful presentation, and shared moments.

Rooted in fresh, locally inspired ingredients from the Cape, the brand offers curated boxes, boards, tables, and pop-up grazing bars designed to bring people and events together with ease and intention. The visual identity is purposefully minimal — a refined serif, soft natural tones, and a delicate icon — allowing the visually rich food to remain the main attention while the branding adds a calm, elegant presence. Every element is designed to feel luxurious, warm, artisanal, and quietly luxurious.